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Writer's pictureVanessa Munnings

TREND ALERT: UNIVERSAL PERFORMANCE SHOWCASES ‘DIGITAL LAVENDER’ - 2023 COLOUR OF THE YEAR


Sustainable activewear brand Universal Performance (UP) flexes its fashion-forward muscle with a selection of garments in ‘digital lavender’, officially named by trend-forecasting website WSGN - along with its sister company Coloro - as 2023’s colour of the year.

  • Limited Edition Seamless Body Contouring Active Leggings: Limited edition range to celebrate the launch of UP’s ‘Goodeverywear’ slogan. Comfy high waistband, super soft to touch and wear. The recycled polyamide fabric makes these super durable. Internal bonding on the inner seams gives you full support for extra confidence to push yourself. StayFresh™ antibacterial technology allows you and your garment to stay fresh for longer. Price: £50

  • Seamless Active Low Cut Bra Top: Removable inner bra pads and anti-bacterial fabric which means you can wear this bra top multiple times without having to wash it, helping you to play your part to protect the planet. Made in Portugal from recycled fabric. Price: £40

  • Limited Edition ‘Goodeverywear’ Active Racer Tank: Active vest top for every workout, seamless, soft feel and durable, four-way stretch with anti bacterial odour-free fabric. Price: £38

UP uses StayFresh™ technology which permanently prevents the growth of odour-causing bacteria. This keeps your clothes fresh and ready to be worn on your next workout, no matter how hard you work. Read more about Up StayFresh™ HERE.


For further information, high-res images or review sample requests, please contact:



Vanessa Munnings

+44 (0) 7907174770

vanessa@whitehair.co


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